Terms and Conditions

It is assumed that purchasers will have taken steps to ensure that they comply with the conditions of registration under the Data Protection Act and will comply with the mailing preference rules.

The data supplied is for use by the end user or their nominated mailing house only and cannot be sold on to a third party without the express agreement of The Publishing Agency Ltd in writing.
Unauthorised use of data by the client, their agents, employees, subsidiaries or 3rd parties the purchaser has passed the data onto, whether deliberately of inadvertently, will attract a charge equal to that of the outright purchase list price for the data and it will be deemed to be due 14 days after invoice.

Where a multiple use license has been purchased this allows for unlimited use within a one-year period and the data can be copied into a computer or reproduced by other means for use in lawful sales and marketing activities in connection with the licence holder’s business. It is for use by the purchaser only and may not be sold or let to any third party for their use. (This excludes fulfilment houses completing the work for the purchaser)

Unless specifically stated in writing, on The Publishing Agency Ltd order form as a guarantee, if contact names and telephone or fax numbers are provided they are not guaranteed as they may change so frequently. Credit for two new addresses will be given for each genuine “Gone Away” from mailings if the return is sent to us within six weeks of initial supply - credits can be used against future mailings or incorporated into updates.

If “ Gone Aways” returned to us within six weeks of the supply of the data to you exceed the Direct Marketing Association’s suggested limit of 8% we will refund the cost of labels and discounted postage (to a max weight of 60gms) for those returns over the 8% limit.. Total damages in respect of any claim by the client shall, in any event, be limited to the 50% of the price of the contract.

Credits or refunds will not be given where mail is returned simply because the addressee did not want the mailing piece. Because approximately 60% of returned mail checked by telephoning the business was rejected by them but marked “Gone Away” as a method of trying to remove the address from the mailing list even though they continue to trade at the same address. We reserve
the right to check a sample of all such returns and amend the returned figure and any refund accordingly.

Although care is taken in the collection of the data contained in the lists and it is checked for accuracy on an on-going basis, The Publishing Agency Ltd can accept no liability for incorrect information supplied.

Whilst every effort is made by The Publishing Agency Ltd to supply accurate data, The Publishing Agency Ltd does not guarantee the result of any mailing or accept liability in the event of failure.